Pharmaceutical Branding // Identity Design // Innovation Lab
Once-monthly insulin injections to restore the lives
of owners and their diabetic cats.
Brandon Welsch
Scope:Logo Design
Typography, Colors, Patterns
Brand Guidelines
Marketing Materials
Our primary logo is our wordmark paired alonside an icon representing a cat within a shield.
The icon reflects the strengh, safety and security provided by the product.
Marketing materials were developed with a unique halftone effect. The effect is soft and nostalgic, creating a comforting atmosphere.
The effect can be overlaid on images to align them with brand colors.